With more than two decades of industry experience, our Director of Operations and Manufacturing is the engine behind Biogrow’s seamless production capabilities. He has built and overseen the operation of a state-of-the-art 33,000㎡ furniture facility, delivering consistent output at scale for both domestic and international clients. His expertise spans factory layout optimization, lean production methodology, and quality assurance for Ready-to-Assemble (RTA) and Knock-Down (KD) products.
Beyond operations, he plays a vital role in aligning manufacturing processes with export compliance standards, ensuring every unit meets global certification requirements. His leadership extends into digital transformation, guiding the adoption of intelligent systems that streamline production, enhance traceability, and reduce waste. With deep knowledge of OEM and outsourcing models, he bridges internal and external capacities to create flexible, scalable solutions for complex B2B demands.
Our Director of Strategy and Technology is the strategic mind behind Biogrow’s digital evolution. With academic credentials in strategic management and an MBA from Asia’s top institutions, his career has spanned roles in tech leadership, digital product creation, and platform integration. He began in the tech startup world, leading digital product launches and user growth for a secondhand trading platform that reached over 59,000 users. He later co-founded a smart fulfilment network, helping brands scale through overseas warehousing and logistics innovation.
Today, he leads Biogrow’s O2O transformation, designing integrated platforms that connect factories, buyers, and logistics in real time. His vision goes beyond software: he enables full supply chain visibility, digitized workflows, and scalable platform ecosystems that future-proof our clients’ export operations. With strong command of ERP integration, front-end UX design, and system automation, he ensures our technology is not just functional, but commercially impactful.
Sitting at the intersection of finance, marketing, and market strategy, our Director of Commercial and Market Development brings a rare blend of analytical rigor and market execution. Educated in the UK with a background in accounting and finance, he began his career in global banking and investment analysis before shifting to real-world business leadership. He previously served as Marketing Director for a fast-growing food manufacturing company, where he successfully led the brand’s international expansion across Southeast Asia.
At Biogrow, he drives strategic partnerships, market localization, and ESG-compliant procurement models. He excels at transforming complex market data into actionable growth strategies, helping our clients unlock opportunities in both developed and emerging markets. With a strong track record in 360° marketing, regional compliance, and stakeholder alignment, he ensures every move is well-informed, well-structured, and tailored to long-term success. His knowledge of Southeast Asian regulations, trade frameworks, and go-to-market strategies gives our clients a clear path to confident expansion.